Hey 👋 I'm Valentina
I'm a problem solver passionate about adding more value to products through design, and reassuring my parents that yes, product designer is a real job.
Over the past six years I've been involved in everything from facilitating workshops to building prototypes, running research, shaping design systems, and mentoring other designers. Let's chat! 💬
Feb 2023 - Present
📌 Lead Product Designer @ Penfold
Helping everyone save enough to be comfortable in later life by making pension saving easy, accessible and engaging.
Making empty states meaningful for new customers to encourage healthy financial habits from day one.
Elevating the consistency, efficiency, and accessibility of our Design System.
Reflecting on my first six months at Penfold.
Oct 2022 - Jan 2023
Senior Product Designer @ Intropic
Boosting data accessibility to improve trading decision-making.
Providing an essential risk management tool to Equity and Portfolio Managers.
Aug 2020 - Sep 2022
Product Designer @ Accurx
Improving communication between people in healthcare to make NHS professionals happier and patients healthier.
Helping NHS staff to improve their workflows to meet patient demand.
A structured and goal-oriented approach to support the design team upskilling.
Booking and delivering ~30M Covid vaccinations in England and Wales.
Jul 2018 - Aug 2020
UX / UI Designer @ Unite Students
Providing stress-free accommodation for students, allowing them to fully enjoy their university experience.
Improving the group chat experience for our new customers.
Rethinking Unite’s blog to offer more personalised content and increase engagement.
Increasing the conversion of the flagship website by 35%.
Feb 2017 - Aug 2017
UX intern @ Living Map
Technology solutions for complex spaces. Digital mapping, wayfinding and positioning for people, assets and places.
Making digital wayfinding universally accessible.